Monday, May 26, 2014

Plastic Surgery: Desire to be Beautiful, or Forced to 'Fit in' the Society?


South Korea : first runner for Plastic Surgery


When we search ‘plastic surgery’ in google, South Korea appears as the first related result 

in the search box. As living in a country with one of the highest plastic surgery rate, I see

 many Koreans with similar faces, which are made by several different doctors. Looking at 

their faces, I’ve always had a question, “Why do they all want to look alike?” To satirize 

this social consequence, one cartoonist drew women with same faces as a cartoon. 

programssun.tistory.com

This cartoon is named as, ‘Gangnam Yeoja’, which means girls of Gangnam. In this image, 

women have the same faces, because of excessive plastic surgery. Regarding with this 

cartoon, many plastic surgeons have responded that this photo is exactly how most people

 desire to be like. Without any exaggeration, I actually see a lot of women with that ‘big-

eyed, v-line’ face who look the same with that picture. To those people, I dare throw this 

question: Why don’t you just be yourself?


Ok. I know this question contains a lot of controversies that I cannot answer to. I 

know this question can be heard so irresponsible, because it is the problem of Korean 

society that triggers people to eventually have plastic surgery. 

How is Korean Society like? 

womenlink1987.tistory.com

Though there has been great improvement on woman’s right and discrimination problems, 

still, Korean society forces women to be beautiful. There was a program called, “They are 


women (4-10s, 10-20s, 6-30s, 2-50s) who have experienced extreme weight loss, and 

aimed to figure out the factor that made them to decide whether to lose weight or do a 

plastic surgery. Through reading the interviews from this program, I figured out the four 

major problems of Korea: 1) Lookism rampant in labor market 2) Acceptance of woman 

3) Generalized opinion (women should be beautiful) 

Lookism rampant in labor market

http://www.argentinepost.com/2009/02/page/2

Lookism basically is focusing on only physical appearance of a person, rather than looking 

their ability or characteristics. Although looks of the people do not actually improve the 

efficiency of work in a job, many people consider their appearance as one of the 

specification that they need to care and develop, in order to be accepted in a job. Of course,

 it is not literally written in the require sheet. However, there is some kind of silence 

discrimination between the one who has ‘fine’ appearance, and the one who has ‘bad’ 

appearance. According to the Korean job-search site named, ‘Alba Chunguk’, it is said that 



 4 from 10 females. It is quite a large number of people who have experienced the thing 

they should not experience. Several interviewers from the program “They are Beautiful,

 because they are Different” have responded that people have this stereotype that the ones 
who do not care themselves cannot work well either, and the one who are able to care 

themselves also develop their appearance thus have good physical appearance at all. 

Therefore the one with ability to success should be able to continuously develop their 

appearances. This theory is so stupid that it contains no any sense at all. Who in the world 

decided that the one who are successful should be looking good? And why this concept 

always held to females only? Then the one with ability and skills, but with a bad 

appearance is a person who has failed to success self-improvement? Who can actually 

decide the range of beauty? I am sure that no one can answer these questions, because 

they are asking for answers that are totally non-sense. However, this ridiculous concept of 

relating physical appearance and one’s rate of success is ongoing in many parts of society, 

triggering females who go on a plastic surgery if they desire to be employed.

Acceptance of Woman

http://www.freedomkorea.com/news/articleView.html?idxno=863


Though it is not the problem of females who do not meet the standard of ‘fine’ appearance

 that the society has made, many of them accepts it as their disability to develop 

themselves and decide to have a plastic surgery. I totally understand how it is to live as a 

female with ‘bad’ appearance. When a woman that does not meet the standard of beauty 

that most Koreans identically has, walks on the street, then she will probably hear ridicules

 from the people who believe they reach the standard of beauty. I also have experienced 

this. I have a big burnt scar on by right leg. In the Philippines, where I live, I actually did 

not care about showing the scar, because there were no criticisms followed after when I 

wore shorts. However, when I went back to Korea and wore shorts, I heard bad words 

saying that my scar is disgusting from both male and females in a bus, train, streets… 

Although there were some people who were concerned about the scar, still, I hated all the 

attentions that were held to me, just by the reason that I am different from them. I hated 

that looks, silently forcing me to cover my legs. Why should everyone look the same just

 like the standard of beauty that is even impossible for all Koreans? One interviewer from

 the project has responded that, Korean society is accepting the fact that the ones who are 

overweight should be criticized, saying that they should be affected by what they say, and

 should lose weight. By accepting the fact that being ‘ugly’ is a fault, Koreans are 

continuously having plastic surgeries, in order to be accepted to a society and not to be a 

faulty person. 

Generalized Idea: Woman = Beauty

http://heavenising.tistory.com/205

Among the reasons why Koreans became so concerned about their physical appearances, 

people’s generalized ideas that woman should always be beautiful sets as an important 

reason. Korea is a very developed country, where almost everyone are able to access to 

media. In this media, though not intended, beautiful and handsome stars are the one who

 get to appear in the major programs from dramas, comedy to news program. For the ones 

who have ‘ugly’ face or body, they are used as a method of entertainment. Looking at 

these beautiful stars, many people look up to them and make their faces to be similar with

 the ones of the famous actors or singers. So, when you visit Korean plastic surgeons and 

get counselling, you can actually ask for a particular shape of an actor’s eyes, nose, or just 

everything. This type of media marketing using beautiful and handsome people to catch 

people’s attention makes the beauty standard of the society, making the ones who does

 not fit to the standard, as someone who are ugly. It is not only the problem of the media

 that are imposing the concept of beauty standard towards women, but also the way how 

plastic surgeons advertise their hospitals. 

www.i-boss.co.kr


In the major train stations in Korea, such as Gangnam or Apgujung, there are several 

plastic surgery advertisements that grows the ideas that women should be beautiful in 

order to be popular and recognized by the one who they love. In these advertisements,

 they put women’s before & after getting the plastic surgery, with a phrases such as 

“your new life can begin”, or “don’t you want to be popular?” which increases the lookism 

of the people, at the same time driving them to only depend on their physical appearances.

 It is so dumb thing to believe these advertisements, which is made from a business that

 making profits is the main aim, not to change someone’s life. 

If Possible, Can they?

  • Can businesses make a society where ability comes first, not physical appearance of a person?
  • Can media start showing people with average size of the body?
  • Can media stop ridicule those who are overweight or ugly?
  • Can government do their best to create a culture which does not contain any lookism?
  • Can government restrict the number of advertisements of plastic surgeons which aren't actually truth?

I Just want to say......

At this point, you would be questioning about me, saying ‘be yourself!’ to those who are 

actually victims of Korean society. I know that it is not an easy thing to just ignore all the

 criticisms and looks from other people. But, accepting the idea that woman should be 

beautiful and continuously changing the appearances will just lead to a continuous cycle of

 plastic surgery. So what I am saying is, rather than being a victim of Korean society with 

serious lookism, why don’t you shine yourself through raising your value? Not by 

enhancing physical appearance through plastic surgery, not by following after particular 

stars that appear in media, but by finding out something that you can be the best with, so 

that you do not need such thing as plastic surgery to improve yourself. No one can actually 

define the standard of beauty. It differs according to the perspective of the people. The 

way how you view yourself and others can always change the standard of beauty. In 

my perspective, there is no one who are not beautiful. YOU ARE BEAUTIFUL! 

No comments:

Post a Comment